MRs: How to Ensure Doctors Review Your Product Information on Connect

Making Your Product Information Stand Out for Doctors

As a medical representative, ensuring doctors review your product information thoroughly is key to productive discussions. The Connect platform is designed to facilitate clear, organised communication, allowing doctors to easily access and understand the details you share.

By following a structured approach, you can present your product information in a way that encourages engagement and thoughtful review from doctors.

Steps for Effective Product Information Sharing on Connect

To maximise the impact of your product information, consider these steps when preparing and sending your requests:

1. Craft a Clear Purpose of Engagement: When initiating a new request, clearly state your objective. For instance, "I'd like to share the product information and discuss your questions" sets a direct expectation for review and discussion.
2. Provide Comprehensive Product Details: Utilise the platform to include all relevant information. This means attaching selected products, scientific data, benefits, precautions, and supporting sources. A complete product story upfront helps doctors grasp the full context.
3. Organise Multiple Products Thoughtfully: If sharing information for more than one product, ensure each is clearly presented. The platform allows for multiple products and detailed information within a single request, keeping everything organised for the doctor.
4. Keep Conversations Contextual: Once a doctor reviews your information and responds, continue the discussion within the same thread. This ensures that all product details, questions, and answers remain together, providing a continuous context for both parties.
5. Respect Doctor Preferences: Doctors have control over incoming requests. They can pause company requests, manage blocks, and update their preferences. Always respect these choices, as a professional connection is built on mutual respect and convenience.

Understanding the Doctor's Review Experience

When you send a request via Connect, doctors access it through their existing Doctors Details workspace. They do not need a separate login, making the review process seamless for them.

What Doctors See and How They Respond

• Initial Review: Doctors first see the purpose of engagement, any additional notes you've provided, and the selected product details, including scientific information, benefits, warnings, and supporting sources.
• Control Over Next Steps: After reviewing, doctors can choose to show interest, ask a question, or decline the request. They can reply directly in the thread, agree on a meeting time, or manage their request preferences.
• Meeting Arrangements: If a discussion progresses to a meeting, proposals for available times are made within the conversation. Doctors can accept a time, decline, or suggest alternatives, with all schedule changes staying linked to the conversation.

By understanding the doctor's perspective and utilising the platform's features effectively, you can ensure your product information is not just delivered, but genuinely reviewed and discussed.

Explore the supported features for this workflow: MR–Doctor Connect.